Wednesday, April 8, 2015

Gotcha! April Fools Highlights the Effectiveness of Social Media Marketing


With the first week of April now in the books, it is a good time to reflect on the fun and innovative ways that we can rouse our membership base through social media. There were some great April fools pranks by a number of companies that utilized blogs and social media outlets like Twitter, Facebook and YouTube among others.  Here were just a few:

Digital Advertising and Social Media

Social media advertising has a great reach and allows access to many dedicated users. Facebook alone boasts 1 billion registered users, and almost 700 million daily active users.  Twitter reports 500 million tweets sent per day, and YouTube, also with more than 1 billion users, has more than 300 hours of video uploaded every minute!

It’s no wonder that some marketers feel overwhelmed when stepping in the sphere of digital advertising and social media, but when done effectively and efficiently, the benefits are well documented. It is a cost effective method when measured against traditional marketing, offers a great deal of flexibility, can reach targeted audiences and is easily measurable in terms of ROI.

CU Solutions Group has been helping credit unions grow and develop for over a decade and can help during every step of your marketing campaign. Whether you need assistance with a content marketing concept, a digital method of execution or an easy and identifiable way to measure results, we are able to help through every step of the process. Contact us today.

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