Getting it Right: Eagle Community Credit Union

Name: Eagle Community Credit Union

State: CA

Assets: $207,936,496

Members: 18,697

Website: www.eaglecu.org

Sometimes a member needs a little extra incentive to sway them into applying for that auto loan. Eagle Community Credit Union understood this and got creative. It started offering the One Perfect Loan promotion.

The One Perfect Loan promotion includes loan rates as low as 1.99% APR, the chance to win one year of free car payments, and a free one-year membership to Credit Union Auto Club, Invest in America’s new roadside assistance program.

“We, like most of our peers, are in need of consumer loans, specifically auto loans,” explains Erica Waetjen, vice president of marketing for Eagle Community Credit Union. “Once I heard about Credit Union Auto Club, I thought it would be a nice tie-in and a way to promote our loans and full service lending.”

This promotion was soon a great success at the credit union. “The members really responded to the promotion,” says Erica. “And in such a competitive rate environment for auto loans, the Credit Union Auto Club and the payments drawing really helped us to stand out amongst other financial institutions.” 

Invest in America is a membership enhancement rewards program from CU Solutions Group. Click here to learn more about Credit Union Auto Club