Wednesday, October 23, 2013

A Time for Credit Unions to Give Thanks



In this digital era of Twitter and Facebook, credit unions seem to be relying more and more on technology to interact with current and potential members and vendors. The good “old fashioned” promotional item has gotten lost in the shuffle – which could be a detriment to your credit union.

Promotional items are the perfect way to keep your credit union’s name and contact information in front of vendors’ and members’ minds on a daily basis with little effort and a positive ROI. See the difference promotional items can make:*

  • 94% of recipients could recall a promotional product they’d received in the past two years
  • 89% could also recall the advertiser 
  • 83% said they liked receiving promotional products
  • 48% would like to receive promotional products more often
And the more useful an item is the more likely people are to keep it, which makes it the perfect opportunity to keep your credit union’s name in front of them on a daily basis. With that in mind, and with the holidays and New Year’s just around the corner, now may be the ideal time to send promotional gifts to your members, SEG contacts, auto and RV dealers, real estate agents, etc. to thank them for their business. 

CU Solutions Group can help you find the perfect gift – from calendars and tote bags to USB drives and smartphone accessories – all at the right price. Call (800) 262-6285, ext. 585, email csr@cusolutionsgroup.com or visit our online mall to get started.

*Survey results from Promotional Products Association International.

No comments:

Post a Comment