LinkedIn has become the “go-to” place for job seekers or
those looking to network or connect with friends and current or former
coworkers. Connections aside, LinkedIn is also a bountiful tool for credit
union human resource professionals.
Like CareerBuilder.com, Monster.com and other job classified
sites, you can post a job opening on LinkedIn for a fee. Posting fees range
from $125 to $295 per job depending on where your credit union is located and
how long you want to post the position. But if your credit union is like many
other organizations out there, your HR department is working on a tight budget
and those numbers can add up quickly.
There are two fairly
simple ways to recruit new hires for free on LinkedIn:
- Looking
Good
An effective way to find potential applicants for a position is to look for them. In the search box on the top right of the LinkedIn home page you’ll see a drop-down menu. Click on People and type in what position you’re looking to fill and you’ll get numerous people on the site who have that title in their profiles.
For a more specific search, click on “Advanced” next to the search box. This lets you specify parameters like title, industry (there’s an option to select Financial Services), location and more. Just sift through the search results to find likely candidates for your job opening. You’ll even see a BETA testing area that’s unclickable, but shows you what’s coming soon for LinkedIn searching. - Join the
Crowd
If you haven’t already, we suggest you create a LinkedIn profile and a company profile for your credit union, and then join groups relevant to credit unions as well as any related fields. As a group member you’re able to post “discussions”; they even have a tab for Job Discussions where you can post a job opening. It’s free to post and you’ll want to have a link to the job details, whether it’s a PDF or a link to your credit union’s website.
This form of recruiting relies heavily on word of mouth, which can go a long way in the world of LinkedIn. But the credit union industry is one based on community and the credit union focused LinkedIn groups will definitely help you spread the word!
Whichever way you choose, you’ll be one step closer to
finding the perfect candidate to join your credit union family. Plus, it
doesn’t put a dent in your credit union’s budget!
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